Author name: Daniela

Many product development issues don’t start in production. They start much earlier. There are recurring mistakes that impact timing, costs, and final quality. Starting from design without considering production. Unrealistic timelines. Incorrect material selection. All factors that lead to revisions, delays, and inefficiencies. This is where having the right partner makes a difference. At Alma […]

Planning is one of the most underestimated aspects in the development of a collection. And yet, it is exactly what determines the operational success of the project. Every phase requires specific timing and precise coordination: from the initial design to pattern making, from prototyping to sampling, all the way to final production. When a timeline

Sustainability has become a central topic for every brand. But what does it really mean to apply it in practice? It means starting with materials, choosing certified options such as those compliant with GRS (Global Recycled Standard), which ensure recycled content and traceability throughout the supply chain. But that is not enough. Real sustainability requires

In recent years, the concept of nearshoring has become increasingly central to the strategies of fashion and activewear brands. Producing close to your target market is no longer just a logistics choice. It is a strategic decision that directly impacts lead times, control, and responsiveness. In this context, Tunisia is increasingly confirming itself as a key partner for

When people talk about activewear, they often think about design.The silhouette. The colors. But the truth is different. Many garments simply do not perform as they should.And the problem is not the design. It is what happens before. Everything starts with pattern making.This is where an idea becomes something concrete. It is not just about building

𝗧𝗵𝗲 𝗳𝗮𝘀𝗵𝗶𝗼𝗻 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗶𝘀 𝘂𝗻𝗱𝗲𝗿𝗴𝗼𝗶𝗻𝗴 𝗮𝗻 𝘂𝗻𝗽𝗿𝗲𝗰𝗲𝗱𝗲𝗻𝘁𝗲𝗱 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻. 🌍 Did you know that every year in Europe, up to 9% of unsold garments are destroyed before they are even worn? This has a massive environmental impact, nearly equal to the annual emissions of an entire nation like Sweden. The new EU rules under the 𝗘𝗰𝗼𝗱𝗲𝘀𝗶𝗴𝗻

The Spring/Summer 2027 season opens with a deep dialogue between stylistic heritage and functional modernity. A vision that not only celebrates the revival of artisanal techniques and historical aesthetics but reinterprets them through tactile surfaces, dynamic silhouettes, and meaning-rich palettes.   1. Desired: modern sensuality and conscious desire Desired brings to SS27 an aesthetic language

The countdown is on for Mare di Moda, the important trade fair showcasing upcoming collections of fabrics and accessories for beachwear, lingerie, and athleisure. Our Alma Fashion and Forum Groupe teams will be attending the event from October 22 to 24, at stand no. M20. On this occasion, we are pleased to announce that Tunisian entrepreneur Wissem Gam has joined our corporate structure